My blogging and marketing insights, tips and advice.
Social media is overwhelming and competitive at the best of times. Algorithms are used to create a better user experience, although many argue they do the opposite. The purpose of algorithms is to show users the best and most relevant content. Brands and online personalities (I hate the term influencer) are left running in circles trying to keep up with the…
Remember when Instagram first launched their Stories in August 2016? (Yes it’s been that long) and we all laughed and vowed to stay loyal to Snapchat? Yep, I said the same but here we are in 2018 and Instagram Stories have far surpassed Snapchat. Instagram has reported it had 250 million daily users of Stories, versus 166 million for Snapchat. Not…
I wasn’t expecting my first post of 2018 to be one like this, but I’m just far too opinionated on this topic to not address it. Sorry in advance for the rant, bullying and negativity about blogging played so much on my mind the last two years so I hope posts like this one will open peoples minds a little…
I have been using my Olympus Pen camera for over a year now and absolutely love it! I have had many people ask me questions and if I would recommend it. While I don’t think it’s for everyone, it has been ideal for my use as a blogger due to its lightweight, compact size, and stylish design. As someone who…
Insta envy: When you are jealous of someone’s Instagram page or their theme- The Urban Dictionary. It won’t comes as a surprise but photo editing is behind all Instagram envy. I by no means see my feed as perfection, but over time I have managed to develop my daily editing routine. It continues to change, but right now I have…
Whether you are new to this blogging game or been at it for years you’ll probably have some of these items on your wish list. By no means do you need them all, it’s just a list of everything the average blogger likes to work with and I either own or want to own everything on this list. There’s a…
I started ShePrevails just under two years ago. I had been reading other blogs for years and always wished I could have my own. When I finished college I started working right away but I didn’t love the industry I was in. It was marketing but not the type I really want to be doing. I love marketing, especially digital marketing and social…
With a background and a career in marketing, I like to think I know a thing or two about branding. I’ve studied the importance of consistency, reputation, and tone of voice for brands and the difference between a strategic well thought out image, and a thrown together “what I think we look like” look. The difference between good branding and…
This time last year I published my first blog post. I had been designing and building the website for about two months doing an hour or two here and there, watching youtube videos and reading WordPress “how to” guides. It took a long time to get it right but I knew I wouldn’t be posting or telling people about it…
Many of Snapchat’s best features are unknown to its users, buried within the app. Here are 14 Hidden Snapchat Hacks & Features: 1. Use Snapchat for voice and video calls. Start a live voice or video chat lasting any amount of time by opening up a chat conversation with your friend and click on the phone or video icon and it…